Quicksilver Goes Chic for Chicks

So I just recently discovered that Quicksilver is not all surfer-y and skater-y anymore. They must've realized that they have a bigger target market if they add more European styles and be more fashion conscious with their designs and styles; well at least for women. Just when I thought that they were going down in quicksand.

Not only are they changing their interests and widening their views in fashion, but they're adding music and art to their brand image as well.  ~~>Check out their site <~~

They've come a long way from t-shirts with stitched quicksilver logos to chic dolman cardigans and summer rompers that are essentials in European fashion. I can't tell it's even Quicksilver without their logos all over the place like they used to..

If I dig into Quicksilver's History and the company. There's just an overload of information that will definitely take up more than a paragraph, but just so you know for the future: Quicksilver Inc. came out with their Women's brand, Roxy, in 1990, but now they also have a women's line in Quicksilver. Im officially confused.   I'm sure they had their reasons?

Dance Away Romper in After Hours Black; $58.
Courtesy of Quicksilver.com